Do you want a long-term career as an author? If yes, you should start building your author brand today!
Building a brand is a long-term investment. You can’t expect it to happen overnight – you have to keep creating consistently over time to build an audience.
What is an author brand? It is your reputation, and how people perceive you online and offline. In this episode of the podcast, I am going to talk about some questions you need to ask yourself before you get started, how you create an author brand and how you grow an audience.
Sources:
The Business of Being a Writer by Jane Friedman
Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley
How to Market a Book by Joanna Penn
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